Customer is Number One?
Is the customer number one anymore? I think those days have come and gone, and it is the customer’s fault. I am not sure when it happened or exactly why it happened but at some point in the 1980’s, the customer realized they could exploit the fact that they were number one. Once companies became wise to this, the demise of the customer’s number one status began. Today, companies are wise to the schemes people use to get something for nothing. It seems that human nature has taken over and the consumers of America feel they are entitled to something for nothing. The real challenge today is refuting a customer’s attempt to get something for nothing and keep them as a customer. Most retail operations on the web operate on such small margins that the days of being able to discount something or even give it away for free have come and gone. This is why the right customer service training for you and your customer service staff is more important than ever.